STUDEBAKER – 20 ft Shipping Container – Speakeasy
MODERN SPEAKEASY. CLASSIC COCKTAILS.
Looking to GERTRUDE activate its new STUDEBAKER Whisky Cocktails brand, DIAGEO tasked the agency to deliver a unique and compelling experience to attract press and influencers to the sole launch event being held Chicago. GERTRUDE’s Branded Architecture and Experiential division RAYE conceived, designed, built, and converted a 20’ high cube shipping container into a “mid-century modern, whisky-inspired” premium branded environment to showcase the superior craftsmanship and alluring story behind these expertly crafted cocktails.